4 Ways How You Can Get Swarms of Clients for Your Business

Without a stable flow of clients, your business will never see the light.

Even if you have the greatest, fastest, or cheapest offer for the people, if they do not know about it, they cannot buy it.

That’s why lead generation is the foundation of a successful business.

And those are not my words, that’s what I learned from the CEO of a multi-million-dollar marketing agency.

He said it when I attended his business and marketing seminar, where he shared secrets that has made his clients millions upon millions of dollars.

And he has worked with businesses from every field imaginable. Whether it’s online courses, drop shipping, or kids selling lemonade on the side of the road.

Throughout his 10+ year journey, he knows how to help businesses get more customers than ever before.

Luckily for you, I took notes from his seminar, and now I am sharing them with you.

So, if you do not want to stay client-less. And you understand the importance of lead generation, let’s go and learn 4 ways how you can generate more leads than ever before!

How to Get More Leads?

Lead generation can be divided in four groups, where each of them grab a different type of audience and it is important to study every strategy individually.

Posting Content — Your business will struggle if you do not provide content for the people online. Connection is key. As the competition is growing in every industry, you must provide FREE VALUE and/or ENTERTAINMENT for viewers to get them familiar with your business and motivate them to choose you over others. Once you have done that, they trust you and turn into customers.

Paid Ads — Unlike content, with optimized ads you can target the right audience to your business, that are ready to act and use your product/service.

Here the businessman provides 2 main call-to-actions you can focus on to make these paid ads worth every dollar.

· Lead Magnet — This is how you bring in cold leads (people who are interested, but not ready to buy). It all begins with a small call-to-action, where the lead is asked for a small investment (usually their time and contact information) A lead magnet could be a free consultation, e-book, test results or anything else that gets you their contact information. Once that is done, you can nurture them with email marketing or other strategies.

· Core Offer — Now this is where you go all out and provide your offer to a hot lead (people who got a problem and want your business to help them solve it). Make sure that your offer is so valuable, that they are afraid to not act. Remember that people buy with emotions and rationalize their purchases with logic. So, focus your ads on triggering the right feelings.

Cold Outreach — This might not apply to every business, but there are still countless of opportunities to grow your audience by reaching out to them first. This approach is especially popular in B2B (Business-to-Business). It takes a lot of time and skill, as you must do prospecting and learn how to develop rapport with a person who does not know you. But once you do it properly, it is extremely rewarding.

Build Audience — This is an emphasis on the importance of building a brand and connecting with your audience. That means, you have to interact with them, create a community-like feeling and make your business become their friend. Once you have done that, the word-of-mouth will spread, and your customers will be the ones doing the lead generation.

A Quick Reminder

It is not about extracting as much money as possible from every person on this planet. The best businesses thrive when they solve problems for people. If you focus on being the vehicle that gets your customers away from their problems and closer to desires, you will see results.

Additional Tip for Your Business

When you are developing your business, give yourself a thought experiment. Stop focusing on the old approach of “How can I make my product/service better, faster, or cheaper than the competition?”

Instead, ask yourself a question “How can I create something unique and new that will make me stand out from the rest?”

Give it a thought.

Conclusions

It is essential to focus on lead generation to grow any business. And that includes building a loyal audience with content, outreaches, and ads while providing an unique product/service.

As long as people have problems, businesses will always have opportunities to provide solutions for them.

Find the solution, make deep connections with your audience and never stop learning.

That is one of many lessons that I learned from this business marketing seminar.

If you want to learn more, I’ve shared plenty of knowledge from this seminar, so feel free to check out my page.

In the future I will write about these topics:

· How to scale to 12M per year in USA

· How to sell your business and cash out a large check

· Most expensive mistakes when building a 200M business

· How to create buyers and operate

If you want more business, marketing and copywriting knowledge you are welcome to subscribe to my weekly newsletter!

Thank you for reading.

–Eddie